{"id":15215,"date":"2022-09-19T14:21:59","date_gmt":"2022-09-19T14:21:59","guid":{"rendered":"https:\/\/valutico.com\/5-simple-sense-checks-that-vastly-improve-your-business-valuation\/"},"modified":"2023-03-16T13:39:47","modified_gmt":"2023-03-16T13:39:47","slug":"5-simple-sense-checks-that-vastly-improve-your-business-valuation","status":"publish","type":"post","link":"https:\/\/valutico.com\/de\/5-simple-sense-checks-that-vastly-improve-your-business-valuation\/","title":{"rendered":"5 Simple Sense-Checks That Vastly Improve Your Business Valuation (According to The Experts)"},"content":{"rendered":"<h1>5 Simple Sense-Checks That Vastly Improve Your Business Valuation (According to Our Experts)<\/h1>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"lazyload alignnone size-full wp-image-12089\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%2710086%27%20height%3D%276698%27%20viewBox%3D%270%200%2010086%206698%27%3E%3Crect%20width%3D%2710086%27%20height%3D%276698%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/valutico.com\/wp-content\/uploads\/2022\/09\/valuation-checks-to-perform.jpg\" alt=\"\" width=\"10086\" height=\"6698\" \/><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s easy to get tripped up by assumptions when valuing a business, especially if you\u2019re in a hurry to produce results. <\/span><span style=\"font-weight: 400;\">That\u2019s why performing the right sense-checks can help you determine accurate valuations.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our experts came together to discuss what they believe are the most useful sense-checks to help ensure accurate company valuations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We hope you find these useful, and check back in soon for more content like this as we\u2019ll be exploring additional ways to improve your valuations.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">1. Avoid a hockey stick forecast<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"lazyload alignnone wp-image-12025 size-large\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271024%27%20height%3D%27576%27%20viewBox%3D%270%200%201024%20576%27%3E%3Crect%20width%3D%271024%27%20height%3D%27576%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/valutico.com\/wp-content\/uploads\/2022\/09\/hockey-stick-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" \/><\/p>\n<p>Y<span style=\"font-weight: 400;\">our growth forecast shouldn\u2019t look like a hockey stick\u2026 generally speaking. <\/span><span style=\"font-weight: 400;\">Ensuring that your financial forecast makes sense is top of our list of checks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re dealing here with one of the primary valuation methodologies\u2014the Discounted Cash Flow (DCF) method. Hockey stick-like growth in your DCF projections may indicate these projections are not realistic. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A useful tip is to check for consistency between the forecast margins and historical margins\u2014EBITDA margin, EBIT margin, and Net Income margin. <\/span><span style=\"font-weight: 400;\">By checking that the forecasts actually reasonably match up to what was achieved in the past, you can at least assure that your forecasts are structurally similar to the real-world conditions that the business currently faces.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There needs to be a really good reason for such a large increase in margins\u2026 and usually the reason isn\u2019t quite good enough.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">2. Perpetual growth rate too high<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"lazyload alignnone wp-image-12037 \" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271025%27%20height%3D%27669%27%20viewBox%3D%270%200%201025%20669%27%3E%3Crect%20width%3D%271025%27%20height%3D%27669%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/valutico.com\/wp-content\/uploads\/2022\/09\/Perpetual-Growth-1.png\" alt=\"\" width=\"1025\" height=\"669\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Again, in a DCF analysis \u2013 the one we mentioned above and favoured by academics and practitioners alike \u2013 when you project the future cash flows and discount them to determine what the business is worth, one of the most sensitive inputs to your overall valuation result is the final year\u2014the so-called \u2018terminal year\u2019.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That is the year that represents all future years extending out into perpetuity (all theoretical future years of the company).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because that figure contributes such a substantial portion of the overall valuation \u2013 it is often more than all the other years combined \u2013 you need to very carefully check the assumptions behind it (it can often be more than 70% of the final valuation result!)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One critical component of the terminal value is the perpetual growth rate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The perpetual growth rate is an assumption of the annual growth rate until the end of time.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The most widely accepted assumption for the perpetual growth rate is that company\u2019s country\u2019s long-term inflation target, provided it does not exceed the country\u2019s historical GDP growth rate. This is because otherwise, logically, as the company grows it will eventually grow bigger than the entire economy of its country, which obviously doesn\u2019t make much sense.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So there\u2019s a narrow margin within which your perpetual growth rate lies and makes sense, but small differences can have a big impact.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The rationale for using the long-term inflation target is that it assumes that the business has reached such a mature state that it is no longer increasing market share or expanding in any other way, but simply increasing sales prices (and free cash flow) in line with all other prices in the economy (i.e. inflation). <\/span><span style=\"font-weight: 400;\">For the UK, for example, the long-term inflation target is 2% whereas for South Africa it is 5%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can find the long term inflation rate on websites like <a href=\"http:\/\/Tradingeconomics.com\">TradingEconomics.com<\/a>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">3. Compare operating metrics with peer companies<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone wp-image-12046 \" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271024%27%20height%3D%27667%27%20viewBox%3D%270%200%201024%20667%27%3E%3Crect%20width%3D%271024%27%20height%3D%27667%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/valutico.com\/wp-content\/uploads\/2022\/09\/peers.png\" alt=\"\" width=\"1024\" height=\"667\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Well-loved by practitioners, a common way to value businesses quickly is through the \u2018comps\u2019 approach, wherein you compare the target company to other similar businesses, either in terms of what the similar business (or part of it) recently sold for (transaction approach), or how much similar peer companies are valued at as a whole, according to its market cap (i.e. the value of all its shares added up).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Selection of your so-called \u201cpeer group\u201d in this type of valuation is thus very important and requires a lot of thought<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One critical check that is often overlooked, is to benchmark the operating metrics (such as sales growth, EBITDA or EBIT margins) of the peer companies, against the company you are performing the valuation on.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s usually a good assumption that companies that operate in similar industries, exposed to similar industry risks, should have similar operating metrics.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If some of the peers have wildly different operating metrics, then you should probably question whether these companies should be included, or at least try to understand why.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">4. Don&#8217;t include too many transactions<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone wp-image-12053 \" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271025%27%20height%3D%27667%27%20viewBox%3D%270%200%201025%20667%27%3E%3Crect%20width%3D%271025%27%20height%3D%27667%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/valutico.com\/wp-content\/uploads\/2022\/09\/transactions.png\" alt=\"\" width=\"1025\" height=\"667\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Another way to value a company is through comparing how much similar companies sold for (wholly or in part) in the past, and using that as a comparison basis.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But finding comparable transactions can be more difficult than simply finding appropriate peers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our team has observed that there can be a tendency to try to find as many transactions as you get peers, or a similar number. But this is often a mistake, and something that you should watch out for.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s a mistake because you can end up with outliers\u2014transactions that are not a good fit for your company, as a comparison point.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Basically, you want to focus on the quality of your comparable transactions, rather than the quantity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s far better to have one or two really appropriate transactions, than 15 or 20 transactions that aren\u2019t that relevant.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One thing that signals that a transaction is not an appropriate comparison is when a very small percentage was acquired. This typically happens as a follow up to an earlier transaction or in case of an investment rather than an acquisition. Transaction multiples are most useful for transactions involving a controlling stake being acquired (i.e. at least 50%) as that is typical of a private transaction.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">5. Check for discrepancy between valuation methods<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone wp-image-12059 \" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271025%27%20height%3D%27666%27%20viewBox%3D%270%200%201025%20666%27%3E%3Crect%20width%3D%271025%27%20height%3D%27666%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/valutico.com\/wp-content\/uploads\/2022\/09\/discrepancy.png\" alt=\"\" width=\"1025\" height=\"666\" \/><\/p>\n<p><span style=\"font-weight: 400;\">In an ideal world, the different valuation methods should give similar results\u2026 in theory\u2026although in practice this doesn\u2019t always happen.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If there are major differences between estimations from different valuation methodologies, it may mean that some assumptions need adjusting.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if the DCF is delivering a valuation that is 2x or 3x that of the comparable company approach, this could indicate that the discount rate used may be too low, or the discount applied to the observed multiples may be too high.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One very important check at the end of your valuation process is to see that the various methodologies speak to each other. A football field chart such as the one shown below is very useful for such a check:\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"lazyload alignnone size-large wp-image-16715\" src=\"https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-1024x505.jpg\" data-orig-src=\"https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-1024x505.jpg\" alt=\"\" width=\"1024\" height=\"505\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271024%27%20height%3D%27505%27%20viewBox%3D%270%200%201024%20505%27%3E%3Crect%20width%3D%271024%27%20height%3D%27505%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-200x99.jpg 200w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-300x148.jpg 300w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-400x197.jpg 400w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-600x296.jpg 600w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-768x379.jpg 768w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-800x395.jpg 800w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-1024x505.jpg 1024w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-1200x592.jpg 1200w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield-1536x758.jpg 1536w, https:\/\/valutico.com\/wp-content\/uploads\/2023\/03\/BP-Footballfield.jpg 1601w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If\u00a0 there are vastly different results you might want to double-check your key assumptions to find out what has gone wrong, or make sure you understand the reason for the difference.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ultimately, of course, you are not using every valuation method, just the ones that fit the purpose for that type of company and your particular scenario. But it\u2019s important to understand why differences have arrived between the pertinent methods so you can ensure your final results are valid.<\/span><\/p>\n<p><b>\u00a0<\/b><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Valuing a business is a precise exercise that warrants lots of checking and double-checking of assumptions. We hope you found our experts&#8216; most recent guidance on this topic useful and that it allows you to conclude your business valuations with the confidence that the results make sense.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to learn more about valuations, we offer a valuation course. Please get in touch to <\/span><b><a href=\"mailto:sales@valutico.com\">request a brochure<\/a> &#8211;<\/b><span style=\"font-weight: 400;\"> we\u2019ll email it to you straight away.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Or if you already perform valuations regularly and you don\u2019t yet have a subscription to Valutico, obviously we strongly recommend you <\/span><a href=\"https:\/\/valutico.com\/book-a-demo\/\"><b>book a demo<\/b><\/a><span style=\"font-weight: 400;\"> to see how we can help you drastically improve the speed at which you deliver accurate, defensible valuations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, if you just want a one-off valuation, then <a href=\"mailto:c.botha@valutico.com\">we also can help with that<\/a>. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>5 Simple Sense-Checks That Vastly Improve Your Business Valuation (According [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":15252,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"footnotes":""},"categories":[110,1,37,35],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9 - 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